About Deborah Flate

This author has not yet filled in any details.
So far Deborah Flate has created 49 blog entries.

Here’s how to encourage all salespeople who sell interior products (even those resistant folks)to engage with a new sales program

When executives or owners speak with me, it's usually because it is broken. Sales are lagging, some even holding on by a thread. So many companies are suffering in the interior design industry and they are desperately looking for the fix. They've tried everything, but nothing has proven to consistently increase business! I know that's why they really love the idea behind this program. And can you tell me who doesn't want to increase sales, even [...]

2022-05-18T00:39:45-05:00By |Blog|

How do you sell more in less time?

Well, I know this may sound almost insanely easy, but you stop WASTING time. That may sound easy, but many sales people still waste a ton of time calling on people who have absolutely NO current business for them and while in front of the client they focus on product, not immediate needs of the client. A typical sales person spends about 93% of the time in front of clients in "non-sales" activities such as answering [...]

2022-05-18T00:39:45-05:00By |Blog|

How do you accelerate sales from a new Interior Design product launch?

As long as I have been in sales, (arrgh... more than 25 years) August and September were known as NEW PRODUCT LAUNCH months. As sales people we always knew summer was a slower time, as designers and their clients were vacationing and wanted little to do with designing spaces. But comes late August and the product would come pouring in. To sales people this was our Christmas. Clients want to make their homes ready for the [...]

How do sales people turn up the heat and close more sales?

I was giving my ecourse this morning to a great student! She works for an independent rep group and really wanted to increase her effectiveness as a salesperson. She represents five lines, three of them extremely well known in the design sector. What we were learning today was part of my ecourse 7 Core Principles of Optimized Selling. She's opening her mind to new techniques and using them to get her more sales. And what's so [...]

What’s missing in your sales routine when selling interior products?

  I know that may sound really far flung, but I think salespeople have MORE in common with doctors than they may think. Let me explain. You walk into a doctors office with a bad back. The doctor, without looking at you, taking your blood pressure, or doing any diagnostics just begins to show you an array of medications that you may or may not need. You look quizzically and start to choose a few, just [...]