I was giving my ecourse this morning to a great student! She works for an independent rep group and really wanted to increase her effectiveness as a salesperson. She represents five lines, three of them extremely well known in the design sector. What we were learning today was part of my ecourse 7 Core Principles of Optimized Selling. She's opening her mind to new techniques and using them to get her more sales. And what's so [...]

  I know that may sound really far flung, but I think salespeople have MORE in common with doctors than they may think. Let me explain. You walk into a doctors office with a bad back. The doctor, without looking at you, taking your blood pressure, or doing any diagnostics just begins to show you an array of medications that you may or may not need. You look quizzically and start to choose a few, just [...]